These new H&M and Zara Fall items will be hits

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I scroll through lots of retail sites every day while doing market research for various stories. What turns me on the most? I love finding new releases in must-see stores and discovering special gems that could become wardrobe staples. And this season, the novelties at H&M and Zara are particularly strong.

Both retailers’ offerings are chock-full of pieces that could become favorites in many wardrobes. I’m talking about, for example, pieces in saturated hues and modern tailoring, which are in line with this year’s fall trends. For those of you who want to stick with the basics this fall, Zara and H&M also have a range of stylish and highly versatile basics like loose jeans and cute cardigans. So if you’re looking for a little shopping inspiration, keep scrolling to check out the new H&M and Zara items that I think will be big hits this season.

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